WA 2023-2034 State-Tourism-Funding-Quick-Info

2023-24 State Tourism Program Operational Funding Request Quick Information The state tourism program has been successfully re-built with public and private investment. Now it needs a funding stream to operate, and drive statewide economic impact, resiliency and equity. Companion bills HB 1258 and SB 5465 will raise the current cap on general funds to $13 million per fiscal year and adjust the industry matching requirement from 2:1 to 1:1 (industry to state). This amount is necessary to operate the re-built tourism program statewide and year-round, including: ✓ Scale rural and underserved community development and grants ✓ Balance visitation flow, broaden destination stewardship ✓ Deploy responsible travel campaigns that regenerate and enhance the tax base Without these operational funds, programs will be greatly reduced or cut ✓ State of Washington Tourism’s budget declines 36% in 2023, an additional 30% in 2024 What it takes to operate statewide, year-round ✓ The average state tourism office operating budget is $23 million per fiscal year ✓ 29 states have increased budgets since the pandemic ✓ Competing western state programs: Oregon, $44M; Montana, $40M; Wyoming, $26M; Utah, $25M; Arizona, $23M; Colorado, $22M This is good investment for Washington ✓ State tourism program is re-built and ready to produce revenue ✓ A strong public-private partnership is established ✓ Tourism program success has been demonstrated ✓ Request is just 1% of collections from of state sales tax on rental cars, lodging and restaurants - and the tourism program will regenerate tax revenue ✓ Revenue from out-of-state visitors…
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